Get your best product ideas out to the market
As the innovation process guy, I help product and R&D managers find customer-focused ideas that align with their organization, so they can bring them to market with confidence!
Fast Results
An intensive sprint approach so that your issue could be solved in just one week - all your team on the same page
Knowledge Transfer
The whole product team benefits from hands-on training, so you can be self-sufficient in the future
You are in control
Start with a discovery call, then get just what you need - whether that it is a Business Case Reality Check, Strategy alignment, JTDB Results, a strategic idea selection and validation or a full-blown innovation framework (FORTH)
Is your organization preventing you from developing successful product ideas?
If you're a product or R&D manager in a company that has successful products in the market, that success might be holding your organization back from innovating. As a product manager, you know that products & buying behaviors are changing rapidly - but the attitudes and behaviors that have made your organization successful in the past might be preventing your best ideas from getting to the market.
...there is a little urgency to innovate
Product innovation is slow, and leadership appears not to have a sense of urgency.
Slow development cycles are causing you to miss market windows and growth opportunities
...product development is reactive
Product strategy is reactive or defensive rather than forward looking.
New products that are very different from existing ones have difficulty being approved or are not developed at all.
...there is a culture of "We know what the customer needs"
Development is technology-driven, focusing on shiny new features, rather than customer needs.
New products aren't adding significant value to your customers' lives, and are failing in the market.
...decisions are not data-driven
There is a culture of relying on anecdotal evidence, old market data and irrational exuberance when evaluating new business ideas.
As a product manager, you have trouble convincing the organization of the business case, and you yourself may be unsure if they will deliver the results you expect
You deserve an ally
An ally for the process.
So you can focus fully on your expertise.
I know how you feel - I been there, done that.
I'm Florian Hameister, starting out my corporate life in New Product Development, I banged my head against the wall hard and often. It hurt and was no fun.
Then I learned, reflected, discovered methods, tools and techniques who helped me to break through it.
My mission is share this better way for New Product Development. I help product managers find customer-focused ideas that align with their organization, so they can bring them to market with confidence!

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I help your team develop their best ideas and bring them to market.
Re-Align with Your Organization
Your leadership team are focussed on the bigger picture, but bringing everyone along is challenging as their is always inertia and ways of working can become outdated and not sufficient to keep up with the fast pace of modern product development
Re-invigorate Your Customer Focus
All successful organizations start with an idea that delights their customers, and that is the basis for their success. however, over time it is easy to lose that focus as the market needs and those of their customers change and evolve.
The best experts are in your company
I believe that you and your team know best. I'm not here to tell you how to do your job, but to free you to do your job in the best way possible.
How I help
When you work with me, you'll get a combination of working with you, the product team, and the development teams, combined with an evaluation of your corporate innovation practices and product strategy.
The Innovation Framework
The secret sauce is a structured, strategy-aligned, objective and
customer-focused approach where I guide you and your team through:

Business Focus
With the creation of an Innovation North Star we set the base for management alignment and buy-in as well as an objective selection criteria.
Customer Focus
A deep understanding of customer insights set the base for the best value propositions and, as well as another objective selection criteria.
Validation Focus
With the creation of an Innovation North Star we set the base for management alignment and buy-in as well as an objective selection criteria.
Idea Focus
With a structure approach we help you create over a 500 ideas and through a smart multistep process select the best business idea concepts.
How to achieve focus
Innovation North Star Workshop
In less than three hours, we define with your management team the Innovation strategy and the relevant criteria for your innovation journey.
Jobs to Be Done - Interviews
In one week you get the relevant insights about your customers jobs, their pains and gain and circumstance they are in
Find the RIGHT Idea Seminar
In a 2-day Seminar you learn practice how to select the right ideas, create idea concepts and validate the final business cases
Business Case
Reality Check
A three-hour session to identify how you deliver value for your organization and your customers
Is it right for you?
Guaranteed Results
I promise you the results we agreed on with commitment from both sides.
Engaged Customers
Involving your customers in the process will make them feel heard, and they will engage with you more closely.
Management Buy-in
Making sure finding a common understanding about management needs to get their support and commitment
Leave your frustration behind.
Become energized about your whole organization being on the same page, delivering your best ideas to Market
Testimonials
How to Get Started
3 simple steps to get your best ideas to market
1. Identify your needs through a Discovery Call
An Interview with Florian to uncover what issues really face with your organization
2. Create your best ideas through the Innovation Framework Modules
Work with Florian to do up to four activities / workshops to come up with the plan to move forward / product ideas etc.
3. Develop your product and bring it out on the market
Implement the changes to your development cycle, develop the product etc etc
Still not convinced?
Can you afford to bring mediocre products to the market?
CERTAINTY OF FAILURE
90% of new product fail on the market, mainly because it is not designed for customer progress
WASTE OF RESOURCES
Mediocre ideas take away valuable resources, time and money in product development and do not deliver
KILLED IN PROGRESS
The best ideas get killed by a subjective unstructured innovation process
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