{"id":1225,"date":"2023-08-29T15:42:09","date_gmt":"2023-08-29T15:42:09","guid":{"rendered":"https:\/\/florian-hameister.de\/?p=1225"},"modified":"2025-02-20T17:34:15","modified_gmt":"2025-02-20T17:34:15","slug":"clone-of-demand-side-sales-stop-selling-and-help-your-customers-make-progress","status":"publish","type":"post","link":"https:\/\/florian-hameister.de\/en\/blog\/2023\/08\/29\/clone-of-demand-side-sales-stop-selling-and-help-your-customers-make-progress\/","title":{"rendered":"SHAPING FUTURES &#8211; strategically explore, design and negotiate future scenarios"},"content":{"rendered":"<p>Shaping futures &#8211; also known as design futuring &#8211; is a young field of activity for designers. With the means of design, creative people sketch and negotiate different (desirable) futures. Because there is no one seemingly inevitable future.&nbsp;<\/p>\n<p>This book is a launch pad. The methods and tools presented open up a new field of activity and a new role for designers with more relevance. From now on, they design more than surfaces and interfaces &#8211; and in the best-case scenario, they will become designers of a better world.<\/p>\n<h6 style=\"\">What I like about it:<\/h6>\n<p>A lot of methods to explore, sort, evaluate and get a common understanding for future scenarios. I like especially the differentiation for future scenarios, you always should ask before starting. What are you looking for? Is it..<\/p>\n<ul>\n<li style=\"\"><strong>Innovation<\/strong> &#8211; real new product or business case you want to launch to the market<\/li>\n<li><strong>Speculation<\/strong> &#8211; show desirable futures and make them discussable<\/li>\n<li><strong>Criticism<\/strong> &#8211; show what can go wrong in the future, if operative business continues as before&nbsp;<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Shaping futures &#8211; also known as design futuring &#8211; is a young field of activity for designers. With the means of design, creative people sketch and negotiate different (desirable) futures. Because there is no one seemingly inevitable future.&nbsp; This book is a launch pad. The methods and tools presented open up a new field of [&hellip;]<\/p>\n","protected":false},"author":56,"featured_media":1275,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","tve_updated_post":"<div class=\"thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad\" data-css=\"tve-u-64ee1113733b55\" style=\"\">\n\t<div class=\"tve-content-box-background\"><\/div>\n\t<div class=\"tve-cb\"><div class=\"thrv_wrapper thrv_text_element\" data-css=\"tve-u-64ee1113733be3\" style=\"\"><p>Shaping futures - also known as design futuring - is a young field of activity for designers. With the means of design, creative people sketch and negotiate different (desirable) futures. Because there is no one seemingly inevitable future.&nbsp;<\/p><p>This book is a launch pad. The methods and tools presented open up a new field of activity and a new role for designers with more relevance. From now on, they design more than surfaces and interfaces - and in the best-case scenario, they will become designers of a better world.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><h6 style=\"\" data-css=\"tve-u-64ee1113733c04\" class=\"\">What I like about it:<\/h6><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>A lot of methods to explore, sort, evaluate and get a common understanding for future scenarios. I like especially the differentiation for future scenarios, you always should ask before starting. What are you looking for? Is it..<\/p><ul class=\"\"><li class=\"\" data-css=\"tve-u-18a423e498a\" style=\"\"><strong>Innovation<\/strong> - real new product or business case you want to launch to the market<\/li><li class=\"\"><strong>Speculation<\/strong> - show desirable futures and make them discussable<\/li><li class=\"\"><strong>Criticism<\/strong> - show what can go wrong in the future, if operative business continues as before&nbsp;<\/li><\/ul><\/div><\/div>\n<\/div><div class=\"thrv_wrapper thrv-button thrv-button-v2 tcb-local-vars-root\" data-css=\"tve-u-64ee1113733c15\">\n\t<div class=\"thrive-colors-palette-config\" style=\"display: none !important\">__CONFIG_colors_palette__{\"active_palette\":0,\"config\":{\"colors\":{\"62516\":{\"name\":\"Main Accent\",\"parent\":-1}},\"gradients\":[]},\"palettes\":[{\"name\":\"Default Palette\",\"value\":{\"colors\":{\"62516\":{\"val\":\"var(--tcb-skin-color-0)\"}},\"gradients\":[]}}]}__CONFIG_colors_palette__<\/div>\n\t<a href=\"https:\/\/amzn.eu\/d\/bV0BPlb\" class=\"tcb-button-link tcb-plain-text\" target=\"_blank\" style=\"\">\n\t\t<span class=\"tcb-button-texts\"><span class=\"tcb-button-text thrv-inline-text\">Amazon Link<\/span><\/span>\n\t<\/a>\n<\/div>","tve_custom_css":"@media (min-width: 300px){:not(#tve) [data-css=\"tve-u-64ee1113733c04\"] { padding-bottom: 0px !important; margin-bottom: 0px !important; padding-top: 22px !important; margin-top: 0px !important; font-weight: var(--g-bold-weight,bold) !important; }[data-css=\"tve-u-64ee1113733c15\"] .tcb-button-link { letter-spacing: 2px; background-image: linear-gradient(var(--tcb-local-color-62516,rgb(19,114,211)),var(--tcb-local-color-62516,rgb(19,114,211))); --tve-applied-background-image: linear-gradient(var$(--tcb-local-color-62516,rgb(19,114,211)),var$(--tcb-local-color-62516,rgb(19,114,211))); background-size: auto; background-attachment: scroll; border-radius: 5px; padding-right: 18px; padding-left: 18px; background-position: 50% 50%; background-repeat: no-repeat; background-color: transparent !important; padding-top: 10px !important; padding-bottom: 10px !important; }[data-css=\"tve-u-64ee1113733c15\"] .tcb-button-link span { color: rgb(255, 255, 255); --tcb-applied-color: #fff; }[data-css=\"tve-u-64ee1113733c15\"] { --tcb-local-color-62516: var(--tcb-skin-color-0) !important; }[data-css=\"tve-u-64ee1113733be3\"] { padding-left: 0px !important; padding-right: 0px !important; }[data-css=\"tve-u-64ee1113733b55\"] { padding-left: 20px !important; }.tcb-post-list[data-css=\"tve-u-17c36d83415\"] .post-wrapper.thrv_wrapper { width: calc((100% - 0px) \/ 1); }.tcb-post-list[data-css=\"tve-u-17c36d83415\"] .post-wrapper.thrv_wrapper:nth-child(n+2) { margin-top: 15px !important; }.tcb-post-list[data-css=\"tve-u-17c36d83415\"] .post-wrapper.thrv_wrapper:not(:nth-child(n+2)) { margin-top: 0px !important; }.tcb-post-list[data-css=\"tve-u-17c36d83415\"] .post-wrapper.thrv_wrapper:not(:nth-child(n)) { margin-right: 0px !important; }.tcb-post-list[data-css=\"tve-u-17c36d83415\"] .post-wrapper.thrv_wrapper:nth-child(n) { margin-right: 0px !important; }:not(#tve) [data-css=\"tve-u-18a423e498a\"] { font-weight: var(--g-regular-weight,normal) !important; }}","tve_user_custom_css":"","tve_globals":{"e":"1","font_cls":[]},"tcb2_ready":1,"tcb_editor_enabled":1,"tve_landing_page":"","_tve_header":"","_tve_footer":""},"categories":[37],"tags":[],"class_list":["post-1225","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-book","post-wrapper","thrv_wrapper"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SHAPING FUTURES - strategically explore, design and negotiate future scenarios - Florian Hameister - the innovation process guy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/florian-hameister.de\/en\/blog\/2023\/08\/29\/clone-of-demand-side-sales-stop-selling-and-help-your-customers-make-progress\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SHAPING FUTURES - strategically explore, design and negotiate future scenarios - Florian Hameister - the innovation process guy\" \/>\n<meta property=\"og:description\" content=\"Shaping futures &#8211; also known as design futuring &#8211; is a young field of activity for designers. 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